FOR IMMEDIATE RELEASE
DOWNERS GROVE, Ill., Sept. 24, 2015 – Kia Digital Certified Solutions (KDCS) has selected Dealer eProcess as one of four Kia Certified Website and Digital Advertising providers, backed by 100% co-op funding. This will be the first time any manufacturer certified provider has included all four lead types in any of their basic packages: email lead forms, phone tracking, chat, and texting.
“I think we’ll see Dealer eProcess’ offers through KDCS as a milestone in manufacturer certified programs for dealers,” said Dealer eProcess Owner, Joe Gillespie. “Lead information and conversion metrics are incomplete without all four lead types included.”
The website and digital advertising combine for a unique lead-driving system. The Dealer eProcess Dashboard shows which leads came from site visitors that first came to the site from Google Adwords and those from Yahoo/Bing. The Dashboard also shows which leads came from the SRP, VDP, finance tool, trade-in tool, payment calculator, and more.
“Optimization requires data,” said Gillespie. ”The more we know about which leads come from each source, the better we can refine the digital advertising and lower the cost per sale. Only Dealer eProcess includes all four lead forms, all lead tools, and sourcing all the way from the keyword through every portion of the site. We do the work, but it’s all transparent to the dealer and delivers a huge efficiency advantage.”
Backed by 2nd-generation responsive website technology, Responsive Server Side (RESS), Dealer eProcess is poised to help Kia dealers reach higher levels of growth and profitability. Kia dealers who choose Dealer eProcess as their Certified Website Provider will be able to provide their customers with the ability to see and compare every photo of every vehicle without leaving the Search Results Page, the inclusion of downloadable brochures and owners’ manuals, crash test ratings, green scores, and a list of the awards and accolades won for a vehicle in a specific model year.
Dealer eProcess also offers Kia dealers Digital AMMP, a Kia Certified Digital Advertising Solution. Dealer eProcess’ digital marketing campaigns are fully optimized based on the ultimate goals of lead conversion and vehicle sales. Digital AMMP features inventory-based ads, paid search campaigns, remarketing ads, display advertising, and YouTube/video pre-roll.
“Kia dealers selecting Dealer eProcess as their website provider enjoy immediate access to what is sure to be the future of certified programs,” said Page.
About Kia Digital
Kia Digital Certified Solutions (KDCS) is a comprehensive suite of digital products and services including dealer websites, digital advertising, digital training, and eLead management. For more information, please call 1.800.327.2707 Option 6 or email KiaDigital@KiaUSA.com.
About Dealer eProcess
Dealer eProcess was the first website provider to offer dealers an Adaptive or Responsive (RESS) Website solution. Operating across the United States, Canada, Mexico, and Holland, Dealer eProcess offers an integrated suite of products with each product and service designed to be best in class. Dealer eProcess makes it easy by offering everything from SEM, chat, and an Advanced VDP to specialty websites, an assisted service scheduler, and an assisted pre-approval system. For more information, call 877.551.2555 or visit us at www.dealereprocess.com.
Learn more about the features and products offered by Dealer eProcess through the Kia Certified Website and Digital Advertising program: https://www.dealereprocess.com/kia-certified-website-digital-advertising-provider/