Website personalization is commonplace for all major ecommerce sites out there, so it needs to be a part of your dealership’s website. Customers these days want your site to bring them the content they’re looking for, not the other way around. DEP’s Website Personalization Engine gives your customers the “Amazon experience” by bringing the most relevant content to every shopper whenever they visit your site.
The Smart Search bar prompts each customer to continue researching the vehicles they’ve shown the most interest in.
If the visitor recently bought a car from you, homepage content will switch to focus on service offerings.
Each customer sees banners custom-tailored their needs and interests.
Your homepage becomes a video gallery of all the vehicles the customer is currently viewing, giving them quick access to those vehicles.
Your website model scroller gives the customer one-click access to the models they’ve viewed on your site.
The chat box will show info and prompts regarding specific vehicles the customer has shown interest in.
Dealer eProcess recognizes when there is a problem in the automotive industry – and quite frankly, these can be FRIGHTENING for your dealership. This Halloween, follow us as we count down the 13 most frightful problems dealerships face digitally, and learn how Dealer eProcess takes the tricks and turns them into treats!