Design Spotlight: Braman BMW West Palm Beach

By June 12, 2017Design Spotlight
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As a BMW Certified Provider Dealer eProcess is proud to feature a design spotlight on Braman BMW West Palm Beach. Featuring a clean layout with interactive graphics and banners, this dealership’s website provides a great user experience for customers while following the BMW brand guidelines.

Braman BMW West Palm Beach Series Selector

The homepage is a crucial first impression, and with our interactive hero image dominating the initial view, customers get a preview of the models and the offers that await them. Scrolling down, clean graphics showcase the Braman BMW showroom. High-quality images are complimented by clean typography and call-to-action phrases encouraging the customer to visit the dealership location or submit a lead. Since many users choose to browse on their phone or tablet, having a mobile responsive site is just as important. The RESS platform automatically accommodates to the size of the screen being used. This includes the use of virtual maps, social media buttons, and inventory information.

Another great feature found on the Braman BMW West Palm Beach website is the Series Selector Module. It’s a simple way for any user to get a glimpse into the entire BMW lineup without ever leaving the homepage. A short description of the model is coupled with an exterior photo and the starting MSRP. Going one step further, users can reach the customizable search results page for any particular model with one click. Provided with extensive vehicle and trim level details, plus advanced search filter technology, users can quickly and easily find exactly what they are looking for. They can also access the finance application and tools, download model brochures, and compare options side-by-side.

With cutting-edge technology and an industry-leading website platform, Braman BMW West Palm Beach is equipped with the necessary tools to take the online automotive shopping experience to the next level. To learn more about all the products and services Dealer eProcess has to offer, contact us today!

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