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Google RankBrain: Taking Over Search Result Management

August 19, 2016

  In June 2016, it was announced that Google is now using RankBrain for every inquiry handled by Google. For those who don’t know what RankBrain is, it’s Google’s machine-learning artificial intelligence system used to assist in processing search results. With RankBrain now affecting 100% of inquiries – versus the…

Automotive Marketing Facts: The Mobile Era

August 4, 2016

The Mobile Era By any measure, we are deep into the mobile era. Auto shoppers rely more on mobile devices than traditional desktops for nearly everything – yet thousands of dealers have a lot of catching up to do to meet their customers’ needs.

Automotive Marketing Facts: ROI from Market Domination

August 2, 2016

ROI from Market Domination A market domination strategy can yield fantastic returns, but it may require a platform overhaul in the beginning.

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