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Dealer e-Process Crossfits for a Cause

October 6, 2014

October is National Breast Cancer Awareness Month. To do our part, our Director of Software Development, Dan Witten, and Automotive Digital Marketing Strategist, Gino Cipperoni, will be participating in “Barbells For Boobs”, an annual breast cancer awareness fundraiser.  The pair will team up this Saturday, October 11th, to do a…

The Service Lane Sales Experience, Done Your Way

October 2, 2014

Originally published in Dealer Solutions Magazine, October 2014. Ok. So all the conferences are over, we are all “Vegas’d” out, and it’s time to get back in the saddle. Not just talking about selling cars, or finding the new product out there to help us. The blood and guts, roll…

Your Marketing Strategy Is Your Winning Playbook

Like most people in this country, I love football. And with the 2014 season well underway, I can tell you in all honesty that much of my spare time is spent studying the week’s matchups. Because of this, I sometimes can’t help but start to integrate my football mindset into…