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From Click Path to Questions

November 25, 2014

Any email form lead from your website should include the click path of that customer’s activity prior to their sending in the lead. It should include all the activity, even if that includes multiple sessions. This is standard on all Dealer e-Process websites.  This information should be used for the…

BMW Dealer Websites, Vehicle Price with Options

October 21, 2014 is a good website, yet the base MSRPs shown for various models and trims are virtually unavailable. For those new to the brand, some explanation is required as to why the lowest priced vehicle in the store is priced higher than the vehicle on the manufacturer’s website. Fortunately, BMW…

Dealer e-Process Crossfits for a Cause

October 6, 2014

October is National Breast Cancer Awareness Month. To do our part, our Director of Software Development, Dan Witten, and Automotive Digital Marketing Strategist, Gino Cipperoni, will be participating in “Barbells For Boobs”, an annual breast cancer awareness fundraiser.  The pair will team up this Saturday, October 11th, to do a…